Let's Build Your Startup
the Right Way, Together

I'm Misha, and I help early-stage founders navigate technical decisions with confidence. Think of me as the experienced friend who's been there before – the one you'd grab coffee with to talk through your biggest challenges.

Misha Manulis

I've Walked Many Paths

I've built and sold companies. Raised money on Kickstarter. Shipped products in healthcare, finance, and IoT. Led teams from 3 to 50+ engineers. Made plenty of mistakes and learned from all of them.

I've also been deep in the AI revolution – working on ML projects since 2020 and using AI coding tools like Cursor and Claude Code since they launched. I know what's real and what's hype.

But what matters more is that I remember what it's like to be where you are – uncertain, excited, and needing someone to bounce ideas off.

Some recent adventures:

  • Co-founded a healthcare startup (2023-2024)
  • Built and sold an IoT monitoring business
  • Using AI tools to build products 10x faster
  • Shipped a £200M project at Barclays
  • Raised $90K on Kickstarter for a hardware product

Every Founder's Journey is Different

I adapt to your situation, budget, and goals. Here's what we typically work through together:

🚀

Starting Out?

We'll figure out what to build first, what can wait, and whether that $50K-150K quote makes sense. (Spoiler: Your MVP probably shouldn't cost that much.)

🤖

AI Tools vs. Developers?

I've been using Cursor, Claude Code, and Replit for over a year. I'll show you when AI can save you $20-50K and when you need human expertise.

👥

Hiring Your First Developer?

I'll help you spot the red flags, know what to pay, and find developers who embrace AI tools (they're more productive).

🛠️

Choosing Technology?

We'll pick tools that grow with you. Sometimes Make.com or Lovable gets you to revenue faster than custom code.

What Founders Say

Alison French
Alison French
Founder JoinLTO.com

Misha has been a go-to sounding board for me since the start of my non-tech founder journey. As a founder himself, he understands the highs, lows, and everything in between. Working with him is like having a technical co-founder in your corner...without the complications. Our calls are part problem-solving, part catching up with a friend who happens to be brilliant with tech.

Nupur Garg
Nupur Garg, MD, DipABLM

Misha built our entire SaaS platform and rebuilt it three times as we pivoted. He also saved us from over-engineering by shipping fast and learning what actually mattered to doctors.

Recognize your situation?

Let's talk →

Monthly Advisory

Choose the option that fits your stage and needs

Standard Advisory

Perfect for bootstrapped founders

Two 60-minute calls monthly

Your time to dig deep into challenges

Email/Slack between calls

Quick questions, gut checks, "is this crazy?"

No contracts or commitments

Stay as long as it's helpful

$1,000/month

Or $5,500 for 6 months (save $500)

Custom Advisory

For funded teams or unique situations

Raised funding? Building your first engineering team? Need more hands-on support? Let's design something that works for your situation.

Common engagements include:

  • • Hiring and onboarding your first engineers
  • • More frequent calls during critical phases
  • • Executive coaching for technical leadership

Custom Pricing

Let's talk about what you need

To put this in perspective: A development agency charges $1,500-2,500 per day. A full-time CTO costs $250,000+ per year. One bad hire can set you back $50,000 and six months. For less than what you'd spend on a single day of consulting, you get ongoing guidance from someone who's been there.

The Real Cost of Technical Decisions

Custom MVP (traditional) $50,000-150,000
Custom MVP (with AI tools) $5,000-30,000
Wrong developer hire $50,000+ & 6 months lost
Dev agency (monthly) $20,000-40,000
Full-time CTO $250,000+ per year
My monthly advisory $1,000

One prevented mistake pays for years of guidance

See if I can help prevent yours →

Common Questions

Can I really build an MVP with AI tools?

Often, yes! I've seen non-technical founders build impressive MVPs with Cursor, Replit, and no-code platforms. I'll help you understand what's possible with AI, what still needs human expertise, and how to combine both. What used to require a $50K developer might now be possible with $500 in tools and some guidance.

Should I hire developers or use AI tools?

It's not either/or anymore. The smartest approach often combines both. I'll help you figure out what you can build with AI tools (maybe 60% of your MVP), what needs a developer's touch (the tricky 30%), and what you should buy off-the-shelf (the last 10%).

I'm not technical - will I understand you?

Absolutely. I've spent years translating between technical and business teams. We'll speak your language, not tech jargon. Think of me as your translator in the tech world.

My budget is really tight - is this worth it?

One bad technical decision can cost you months and tens of thousands. I've seen founders spend $200K on custom code when $2K in AI tools would have worked. Think of this as insurance that costs less than one day of developer time.

What if I need more hands-on help?

I know great developers and agencies I trust. I'll connect you with the right people when you're ready to build, and make sure you're not paying enterprise prices for startup needs.

Let's Have Coffee (Virtually)

Book a 20-minute discovery chat about your startup. I'll listen to where you are, what you're building, and we'll see if there's a fit for working together.

No pressure. No pitch. Just an honest conversation about your technical challenges.

or email me directly at misha@manulis.com

💡 6-Month Special: Prepay for 6 months and save $500 ($5,500 total)